Subliminal advertising: myth or reality?
In 1957 a market researcher by the name of James Vicary conducted an experiment where he flashed the words ‘Drink Coke’ and ‘Eat Popcorn’ for 1 frame in a movie thetre.
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In 1957 a market researcher by the name of James Vicary conducted an experiment where he flashed the words ‘Drink Coke’ and ‘Eat Popcorn’ for 1 frame in a movie thetre.